(Senior) B2B Events & Marketing Specialist (m/f/d)

Festanstellung, Vollzeit · Reinbek

Role description

The Global Marketing Team at Arethia is looking for a new member to take the lead on Trade Shows and Events for our three B2B flavor brands. As Senior Trade Show and Brand Experience Specialist you will be based in Reinbek, but will travel to tradeshows in Europe, Dubai and the US. You will work in close collaboration with Sales and Marketing colleagues based in Germany, Switzerland, UAE, and Indonesia. In this role you will also be well positioned to observe new market trends and innovations and will leverage this for creating trade show activations and quarterly ‘discovery days’ where we present innovations and trends to key customers. Arethia’s brands are at varying stages of maturity, so you will have the opportunity to creatively influence and shape the trade fair presence and event execution of the brands. You will also build/improve the existing tradeshow project management processes.

Your Mission

Project manage and execute 6+ trade shows from start to finish each year across Europe, Dubai, Indonesia and, in the future, US.
Brief booth design/building companies to ensure our stand meets sales' needs and brand identity standards.
Liaise closely with suppliers and negotiate prices, whilst ensuring a quality execution.
Work closely with the rest of the Marketing Team to ensure on brand activations and execution of all customer touchpoints.
Plan and execute pre-show marketing activities such a as sponsorship and advertising to ensure show objectives and KPIs are met.
Carry out the relevant post-show analysis and collect input/learnings for the next year.
Build strong relationships with the Sales Teams to ensure trade shows meet their customers' needs.
Immerse yourself in the flavour industry trends to deliver valuable input for the quarterly ‘discovery days’ and annual trend report.
Order and co-ordinate collateral and merchandise across all markets.

Minimum Qualifications

Strong project management skills
Creative and commercial flair for creating on-brand trade show booths and brand experiences
6+ years’ experience in Trade show and Event project management.
Business-level communication skills in English.
Readiness to travel to the EU/US/Middle East regions for Events/Trade shows (estimated travel 25-30 days per year)

Preferred Qualifications

Confident leading meetings and asking the right questions at the right time to ensure effective communication with all stakeholders.
Hands on approach whilst attending shows to handle booth set up, packing down, and any on-site event management and troubleshooting.
Collaborative and inquisitive mindset for fostering a positive relationship with Sales & Marketing team members across our global offices. This is key for cross-functional projects related to the trade fairs, trend reports and 'discovery days'.
Experienced in monitoring industry trends and competitor activities through trade fair attendance.
Proficiency in German is an advantage.

Why you'll love working here

Exciting tasks in an internationally operating, growing family business with flat hierarchies.
Responsibility from day one in a company that encourages personal responsibility and growth.
30 days paid vacation per year as per the UAE Labor Law.
4 weeks of Remote Work annually, giving you the freedom to work from anywhere.
Flexible Working Hours and the option to work from home.
Regular Team Events to foster collaboration, build relationships, and have fun together outside of the office.
Paid team dinners or activities for each team.

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About us

At Arethia, we fuse our long-standing reputation with a continual push for progress. A rapidly expanding player in the flavour industry, Arethia specialises in delivering innovative taste solutions and co-creating products that consumers love. For more than 70 years, Arethia has been known for its close collaboration with customers and the highest quality standards. With over 250 employees spread across Germany, Switzerland, Dubai, and Indonesia, we aim to shape the future of flavours with a culture that values agility, transparency, and talent.

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Wir freuen uns auf dich!

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